Customer Testimonials

Dan my sales man was great

Purchased my 2024 Ford Ranger on 01/31/2024 fron Friendly Ford. I had been negotiating with approximately 7 other dealers up to this point. From the first moment that I spoke to Dan the Sales person, it was a great experience. Dan never pressured me on price or into buying. He always answered my questions and was a pleasure to deal with through the whole process. Consider Friendly Ford if you want to deal with a smooth buying experience.

Friendly Ford is easy to deal with. Fast and Friendly service every time! A+

I just purchased a Bronco Sport and wanted to thank Nick and John for going above and beyond to help me get my car. Nick is a top notch salesman. He was professional, patient and gracious with all my questions. I recommend them and will be back for my next vehicle. Thank you

Never have I had a bad experience here, whether it be with sales or service. They usually washed my vehicle before handing it back to me but this last time that was over looked. Why ???. Still would recommend friendly Ford.

Donovan D made the process so easy, he was very helpful!! 10/10 would buy from him again

I must say that everything from sales to service is a plus at Friendly Ford Geneva. I have been a service customer for years and just recently purchased my new vehicle through them. My sales rep, Donovan was great to work with. He knew exactly what I was looking for in my next vehicle and knew that Friendly Ford Geneva could deliver. The finance dept. did a great job finding me a lender. I look forward to working with them in the future.

I text the vehicle I wanted, they had 4 so I tried em all , next day when I made up my mind I drove it home. No pressure from anyone

Wonderful and easygoing experience with my salesman Brandon and the finance department at Friendly Ford in Geneva. I would buy from there again and recommend them as well!


It was a busy Saturday morning and completed the work in reasonable time. Very pleased.

My recent service at Friendly Ford in Geneva, NY was excellent. I have had service here a number of times and have always had a good experience.

Another happy customer. She’s great at her job. Miss Swartout is amazing almost as if she put you under her purview.

Exceptional Car Buying Experience Our recent experience at Friendly Ford was nothing short of outstanding. From the moment we arrived, Nick and Matt went above and beyond to ensure every member of our family of six felt comfortable and included in the process. This wasn’t just about selling a truck it was about making us feel valued as customers. My husband, who is known for being detail-oriented and meticulous, was thoroughly impressed. Matt and Nick patiently addressed every question and concern, offering clear and thorough explanations without any pressure. He worked tirelessly to accommodate our preferences and find a ...

Donovan DEredita is a great, compassionate, friendly sales person. We are leasing a car from friendly ford and Donovan’s knowledge of the EV vehicle was remarkable. Even if we have questions we stop at Friendly Ford and he is very willing to explain to us. Donovan puts the Friendly in Friendly Ford. - H.Michael and Patricia Bartran

Stopped in to Friendly Ford in Geneva to look at cars . I was greeted in the lot by Donovan. All of our questions were answered without hesitation. Donovan was very knowledgeable, patient and above all was not pushy. I had a great experience and will be back for all of my car needs

Jamie was a very warm, receptive, and responsive person to work alongside with on our journey toward a new vehicle, that initially we were reluctant to pursue. She helped us get the best deal, using all available resources, and therefore, we couldn't walk away! We highly recommend her for her professionalism, attention to detail, and admirable work ethic!

Bought a suv and the salesman was very nice and also met the owner as well

A pleasure as always.

Awesome

Great service and nice people. Highly reccomend.

Jamie Swarthout, We would like to thank you for a very warm welcome to your Friendly's Ford Family. Being able to receive our New Kia Forte at the ending of 2024 is a beautiful beginning to 2025. You have definitely proven your heart was with us during this purchase of a safer vehicle. Thank you Jamie.



Nick was amazing. Guided us through everything of trade-in and purchase and never made it sales pitchy and we sincerely appreciated that approach. Finance team with John great to work with too, couldn’t have asked for a better experience!

Friendly Ford and Geneva really took great care of me. I went there and bought a vehicle recently Ford Maverick and the service was exemplary. I also brought that vehicle back for its first service. I was extremely impressed with how quick and throw that it was completed so much so that I also brought my other Ford Bronco sport back two weeks later and had it serviced there And they did a phenomenal job.

We were down a vehicle and needed a specific truck to fill the need. Mr. Hulse diligently led the way to a proper solution to our needs. It was obvious that others were working with him behind the scenes to get the truck we needed in our hands. It was nice to see Friendly Ford put this together for us without a hitch. Service, knowledge and commitment not often seen today.

Ryan and Ben in the service department is great. Service techs are quick and perform very well.

Great service. Very friendly and done very fast. I couldn't be happier. Great people.

On Saturday, October 19th, 2024 we were traveling from Michigan to Ft Drum when our Factory Battery had expired near Geneva. Ben, from Friendly Ford, helped us during their busy schedule and replaced our battery. We were very thankful for the curtesy we received from Ben and Jamie. We were able to complete our 11 hour trip without further emergencies. Thank you again Ben and Jamie for your professionalism, time, and help! Lee and Rebecca.

They did a good job in Geneva but Hamilton where I bought the truck the service department sucks not at all willing to work with you on pick up or loaner car good experience with the Geneva store. But wouldn't recommend Hamilton store for service to anyone

The Friendly Ford service department is awesome! They always accommodate my appointment requests and I regularly take my 2016 F-150 there for service. The garage has a large viewing window in the waiting area so you can watch the progress of your vehicle too. One of the service managers, Ben, has particularly good customer service skills. And while nothing is cheap these days, their service fees are the best in the Fingerlakes region. I trust this dealership and highly recommended them 👍🏻


Friendly Ford is a great place to buy a truck for car. I was pleased with their extensive inventory. Sales professional were respectful and attentive to my individual needs. The delivery process was flawless, everything went smooth. I was especially impressed with the sales manager and salespersons genuine desire to provide red carpet treatment and ensure my needs were met.

Great dealership and overall all sales service and finance

I've purchased my last 2 vehicles from Friendly Ford and I've had a great experience both times. I recently had to finance a new vehicle and only had one day to figure something out. Joe Lucarine was absolutely fantastic during the whole process. He was extremely helpful and got me into a vehicle that I love. I definitely recommend Friendly Ford if you're looking for a new or used vehicle!


Friendly Ford has best service and sales in region, and I would recommend them to friends and family. Service writers and tecs are all trained via Ford Motor Company at a college level. Consumers will not get treated more fairly at any other dealership other than the Friendly automotive dealerships. These are not just words; I have experienced this level of professionalism at previous appointments.

Great to work with! Very happy.

Outstanding service!! Traveling in my van to the east side of the USA when I got a transmission service required message. Called around and was told these guys are the best for big vans. Called and spoke to Ryan the service manager and got an appointment for the day I would be arriving. Made it for 1pm and got there at 10:30am. Ryan got me in immediately to be diagnosed. Ordered part and delt with my extended warranty company and 8am the next morning the work began. Got a loaner car so me my little dog and I could go ...

100 percent solid people to service your vehicle and to buy from .


This was the best experience I have had buying a new car. Really enjoyed working with Nick and the other Ford people.

Highly recommend this Ford dealership. Very knowledgeable on the Ford vehicles. Nice sales staff. They found the exact Ford Explorer that I was looking for!

Donovan D’Eredita Is extremely knowledgeable, friendly and helpful. Not pushy at all great to work with and made getting a new car extremely easy! I will be recommending him to anyone who needs a new truck or car! Friendly ford in Geneva is the place to go!!

Recently purchased a 2025 explorer from Jamie at Friendly Ford in Geneva, she was very responsive, friendly, and accommodating. I highly recommend her if you are in the market for a new vehicle.

Just got my 2nd f150 from Chris Metcalf. Extremely professional, polite and kid friendly sales team. Very quick and easy buying experience. Definitely recommend.

Prompt, courteous and professional!!

I was extremely happy with my salesman Joe Lucerne and his low pressure but responsive approach .I had been shopping for a while and looked at several different vehicles at other ford dealerships and Friendly had just what I wanted at a fair price.

Best service ever!

We will always use Friendly Ford for service and now that we had the chance to buy a truck here there is no stopping them.

The Best service! From start to finish. No hassle, everything is smooth and quick. Rich H always gets me into the vehicle I want with no hiccups! Love My Ford Explorer!!

Simply the best car-buying (or car-leasing) experience we've ever had! The salespeople at Friendly Ford were responsive to every question we had. They moved quickly and thoroughly, and their pricing beat that of other dealers we were working with. I want our next car to be a Ford, just so we can return to this dealership.

Joe Lucarine exellent salesman. I purchased my New F150 from Joe. First ford I have ever purchased. Purchased New chevy truck every 3-4 years for last 40 years. I love my new Truck. Hands down best sales experience I have had to date. Thanks Joe, Patrick Schultz


Chris Metcalf made our buying experience amazing. The paperwork was complete, the car was detailed, the service was amazing start to finish. I will return for my cars in the future!!!!!

Jamie was a great salesperson. She listened to everything I said and found me the vehicle I wanted.

Jamie was great with answering my questions . Guidance was wonderful. Very happy with all of my experiences! Thank you

We've been working with Lucas there and he's been great.

Great place the best.if you want a Ford go there you'll be happy.

Super convenient and hassle-free buying experience. Mike, John, Mark, and the entire team were great to deal with! Great prices on my new truck and trade-in, and loving my new F-250!

Great customer service, especially in the parts department! The entire shop is beautifully maintained, as well. Five stars!!!

Third vehicle we have purchased from Friendly Ford & Chris M as our salesperson. Very professional & efficient! Makes car buying a pleasant experience!

I always have great experiences there. This is my second vehicle I have bought from Friendly Ford and it continued to tell everyone how accommodating and flexible they are in helping in anyway!

Never disappointed with the service I get every time I go there

We purchased a Ford Maverick hybrid that had to be ordered to get the features we wanted. The Friendly Ford sales person kept us appraised of the order process and delivery date. When the vehicle arrived on time Ford had increased the MSRP but the dealer honored the price agreed at the time the order was placed. The delivery and familiarization process was very complete and well done.

Very good buying experience. Appreciate the communication and transparency. Came from >40 miles away for this particular car, passed over many other Ford dealerships on the way. No regrets!


I went in on a Wednesday, Thursday I had a new Ford escape! Joseph Lucarine was beyond accommodating and helpful, the transition to a new car was a smooth one! Thank you Friendly Ford of Geneva!

Joe my salesman was very helpful and got me the price i wanted, not only for my trade-in but also for the vehicle i bought. All of the people there were very helpful and timely with all communication

Jamie was wonderful to deal with. We will continue to do business with her, and Friendly Ford for future business and personal vehicles. Jamie was willing to work with us via text and phone, which is great for our busy schedule.

You can't beat the level of service at friendly ford. Top notch

I have purchased and serviced with Friendly Ford for many years now and have never been disappointed.

This is the fourth vehicle that Joe has set us up with in the past 7 years. Top notch customer service, gets us the best deal and what we can afford to transport our family. Joe checks up every-once in awhile and when we are in service he makes his way to make sure we are all good. Joe, it’s been a pleasure as always. Thank you!

Friendly Ford is the absolute best car dealer. Had excellent experience throughout the process from sales to finance to service.

I recently purchased a used Bronco Sport, and Nick was fantastic to work with throughout. He was knowledgeable and friendly, and there was never any pressure to move forward or to upsell me on anything. The vehicle was detailed so thoroughly that my neighbors thought it was brand new.

Mark, and John were great to deal with and made things quick and easy for the purchase of my f250.


Great dealership to work with.


If you’re looking for a good salesman Donovan is your man for a good deal

My service advisor Kyle has been incredibly helpful and knowledgeable! Highly recommend Friendly Ford for service.

Friendly was so helpful. I chose a car online that was at the Hamilton location. They brought it to the Geneva location. I worked with Chris Metcalf and he was excellent to work with. Everyone was kind and helpful. I had forgotten my garage door openers in my old car. Chris sent them back to me FED EX!!! A really excellent car buying experience!

Went here looking to trade in my car and Joe was great every step of the way. John in finance was also great and helped go through everything to make sure all of my questions were answered. I would recommend them to others looking for a new car.

Joe was an excellent salesman. Got us every discount we were entitled to. Love my new Maverick. Just had it in to have mud flaps installed. Service department was excellent.

I recently purchased a RAM 1500 from Friendly Ford. It was my first purchase at this dealership - but far from my first vehicle purchase. My experience ranks in the top 1 or 2 purchases in terms of ease of process and a helpful salesperson. Nick was extremely helpful and always communicative throughout the purchase. I wouldn't hesitate for a second dealing with these folks again in the future.

Great and friendly service!

I recently purchased my third Ford Edge from Friendly Ford in Geneva N.Y. I couldn’t say enough good things about this dealership. Jamie was amazing to work with, she knew exactly what I was looking for and kept me updated every step of the way. I would definitely recommend them to my friends and family. Thank you Friendly Ford! 😊

matt is a great guy. dealership is awesome. 5 plus stars on all levels

Amazing service and staff. Worth the drive

This was my first time buying a car from a dealership and I had an amazing experience! Jamie was awesome in helping me find exactly what I wanted and needed in a car! She was so happy for me and with me through the whole process and answered the ton of questions I had! I would definitely recommend Geneva Friendly Ford and want to shout out and thank everybody there who helped me through the process of buying my first car!! ☺️

Just purchased my 6th car from the folks at Friendly Ford, top notch on all fronts, sales, parts and service are all a pleasure to deal with!

Excellent service. Delivery of my truck was a thoughtful option.

Purchased two trucks from them. They have handled the process very well and gone above and beyond for me after the purchases keeping the vehicles serviced and running well. I even made the drive from Syracuse just because of their customer service.

Great staff, great service. In and out in less than an hour.


One of the best dealerships I have worked with so far. Donovan is willing to go the extra mile to make sure you're taken care of! Everyone I worked with was very professional and willing to help. Give them the chance to help you into your next vehicle!!

Joseph Lucerne and Mike Uvanni were wonderful to deal with!

Great place to buy a vehicle!. Sales person, Jamie was wonderful to work with. Very professional. Will definitely recommend her to others.

Great place to shop for your next car! No matter who you work with in sales Joe, Mark, Ricky, Chris, Nick, Brandon, Donovan, Jamie or Ryan, you will receive top tier friendly service!